Corporate Rebranding: The Nitro 121 Case study by admin / February 19, 2020 / 6 Comments One question that I have been asked several times since the rebranding of 141worldwide to Nitro 121 slightly over a year ago has been ‘why’? ...
Memoir of a Brand Manager 17 by admin / February 18, 2020 / 8 Comments Richoco Launch Execution in Nigeria: The Power of Market Intelligence, Insight and Innovation The year was 1997. Nigeria was under the draconian rule ...